jake mccluskey

245+ Copywriting Prompts

Copywriting Prompts

General Prompts to help any business:

  1. How can I use the AIDA model to write compelling product descriptions?
  2. What are some techniques I can use to create a sense of urgency in my sales copy?
  3. How can I use storytelling to engage my audience and increase conversions?
  4. What are the key elements of a persuasive headline?
  5. How can I use social proof to build trust with my customers?
  6. What is the PAS formula, and how can I use it to structure my sales copy?
  7. How can I use the FAB model to highlight the benefits of my products?
  8. What are some strategies for writing effective email subject lines?
  9. How can I use the PAS model to write compelling ad copy?
  10. What is the problem-agitate-solve approach, and how can I use it in my sales copy?
  11. How can I use the 4 P’s (product, price, promotion, and place) to create a comprehensive marketing plan?
  12. What is the “hook” in copywriting, and how can I use it to capture my audience’s attention?
  13. How can I use emotional appeals in my copywriting to connect with my audience?
  14. What is the difference between features and benefits, and how can I use them in my copywriting?
  15. How can I use the PAS model to write effective landing page copy?
  16. What are some techniques for writing effective calls-to-action?
  17. How can I use the “before and after” technique to show the benefits of my products?
  18. What is the “scarcity” principle, and how can I use it in my copywriting?
  19. How can I use the “fear of missing out” (FOMO) in my copywriting?
  20. What are some common mistakes to avoid in copywriting?
  21. How can I use the “pain point” approach to address my customers’ needs?
  22. What are some tips for writing effective product descriptions?
  23. How can I use the “testimonial” approach to build trust with my customers?
  24. What are some common objections customers may have, and how can I address them in my copywriting?
  25. How can I use the “listicle” approach in my copywriting?
  26. What are some techniques for writing effective headlines for blog posts?
  27. How can I use the “how-to” approach in my copywriting?
  28. What are some strategies for writing effective social media copy?
  29. How can I use the “checklist” approach in my copywriting?
  30. What is the “value proposition,” and how can I use it in my copywriting?
  31. How can I use the “open loop” technique to keep my audience engaged?
  32. What are some tips for writing effective product reviews?
  33. How can I use the “call-and-response” approach to engage my audience?
  34. What is the “unique selling proposition” (USP), and how can I use it in my copywriting?
  35. How can I use the “how-to” approach to create tutorial videos?
  36. What are some strategies for writing effective email newsletters?
  37. How can I use the “story arc” approach to create compelling content?
  38. What is the “core benefit,” and how can I use it in my copywriting?
  39. How can I use the “surprise” technique to capture my audience’s attention?
  40. What are some tips for writing effective subject lines for email newsletters?
  41. How can I use the “bucket brigade” technique to keep my audience engaged?
  42. What is the “elevator pitch,” and how can I use it in my copy?
  43. How can I use the “how it works” approach to explain my product or service?
  44. What is the “power of three” principle, and how can I use it in my copywriting?
  45. How can I use the “reverse psychology” technique to persuade my audience?
  46. What are some strategies for writing effective video scripts?
  47. How can I use the “conversational tone” approach to connect with my audience?
  48. What is the “big idea,” and how can I use it in my copywriting?
  49. How can I use the “attention-grabbing statistic” approach to capture my audience’s attention?
  50. What are some tips for writing effective subheadings in my copywriting?
  51. How can I use the “surprise ending” approach to create memorable content?
  52. What is the “benefits over features” approach, and how can I use it in my copywriting?
  53. How can I use the “imagery” approach to make my copywriting more engaging?
  54. What are some strategies for writing effective product comparisons?
  55. How can I use the “storytelling arc” to structure my content?
  56. What is the “aspirational” approach, and how can I use it in my copywriting?
  57. How can I use the “question and answer” format to address my audience’s concerns?
  58. What are some tips for writing effective headlines for social media posts?
  59. How can I use the “emotional trigger” technique to motivate my audience?
  60. What is the “inverted pyramid” approach, and how can I use it in my copywriting?
  61. How can I use the “pacing and timing” approach to keep my audience engaged?
  62. What are some strategies for writing effective product demos?
  63. How can I use the “offer scarcity” approach to increase conversions?
  64. What is the “negative space” principle, and how can I use it in my design and copywriting?
  65. How can I use the “excitement and curiosity” approach to create buzz around my product or service?
  66. What are some tips for writing effective captions for social media posts?
  67. How can I use the “slippery slope” technique to persuade my audience to take action?
  68. What is the “unique angle” approach, and how can I use it in my copywriting?
  69. How can I use the “pop culture reference” approach to make my content more relatable?
  70. What are some strategies for writing effective case studies?
  71. How can I use the “social comparison” approach to appeal to my audience’s sense of identity?
  72. What is the “concise and clear” principle, and how can I use it in my copywriting?
  73. How can I use the “power of association” technique to build trust with my audience?
  74. What are some tips for writing effective product tutorials?
  75. How can I use the “inclusivity and diversity” approach to make my content more inclusive?
  76. What is the “bold and daring” approach, and how can I use it in my copywriting?
  77. How can I use the “brand personality” approach to build a strong brand image?
  78. What are some strategies for writing effective customer testimonials?
  79. How can I use the “reframe the problem” technique to offer a new perspective to my audience?
  80. What is the “mood and tone” principle, and how can I use it in my copywriting?
  81. How can I use the “celebrity endorsement” approach to build credibility for my product or service?
  82. What are some tips for writing effective email subject lines to improve open rates?
  83. How can I use the “pain and pleasure” approach to motivate my audience to take action?
  84. What is the “social proof multiplier” principle, and how can I use it in my copywriting?
  85. How can I use the “wordplay and puns” approach to make my copywriting more memorable?
  86. What are some strategies for writing effective blog posts?
  87. How can I use the “personal touch” approach to connect with my audience?
  88. What is the “emotional journey” principle, and how can I use it in my copywriting?
  89. How can I use the “reverse psychology” approach to change my audience’s perspective?
  90. What are some tips for writing effective product packaging copy?
  91. How can I use the “personalization and customization” approach to make my content more relevant to my audience?
  92. What is the “power of one” principle, and how can I use it in my copywriting?
  93. How can I use the “metaphor and analogy” approach to explain complex ideas?
  94. What are some strategies for writing effective press releases?
  95. How can I use the “content curation” approach to create valuable content for my audience?
  96. What is the “pattern interrupt” technique, and how can I use it to capture my audience’s attention?
  97. How can I use the “social responsibility” approach to show my brand’s values?
  98. What are some tips for writing effective call-to-action (CTA) buttons?
  99. How can I use the “contrasting benefits” approach to highlight the unique value of my product or service?
  100. What is the “power of repetition” principle, and how can I use it in my copywriting?

Prompts for specific uses and niches

When using these prompts they will start a conversation with Chat GPT and by answering the questions Chat GPT asks you, you will develop great content.

These prompts are designed to cater to various industries and objectives, providing a wide range of ideas for powerful copywriting. Here we go:

General Marketing & Branding

  1. How does your product make life easier for your customer?
  2. Describe a day in the life of a customer without your product versus with it.
  3. What is the emotional journey a customer goes through before purchasing your product?
  4. How does your brand challenge the status quo in your industry?
  5. Write as if you’re explaining your product to a friend in a casual conversation.
  6. What are the core values of your brand, and how do they resonate with your audience?
  7. Imagine your product as a superhero. What are its powers?
  8. How would a celebrity endorse your product? What would they say?
  9. Create a story where your product is the key to unlocking a character’s potential.
  10. Describe a situation where your product is a lifesaver.

E-commerce & Retail

  1. What unique problem does your product solve?
  2. How can your product be used in unexpected ways?
  3. Create urgency: Why should the customer buy this now?
  4. What makes your product the perfect gift?
  5. How do customer reviews highlight the value of your product?
  6. Describe the craftsmanship that goes into your product.
  7. Illustrate the premium quality of your product.
  8. Compare your product to a well-known inferior product.
  9. Explain how your product is eco-friendly or sustainable.
  10. What are the cost benefits of choosing your product?

Technology & Software

  1. How does your technology simplify complex tasks?
  2. What futuristic problems does your software solve today?
  3. Explain your product in the simplest terms possible.
  4. How does your software empower its users?
  5. Detail a case study where your product significantly helped a business.
  6. What unique features set your product apart from competitors?
  7. How does your product stay ahead of tech trends?
  8. Explain the user-friendly aspects of your software.
  9. How does your product safeguard user data?
  10. Describe the seamless integration of your product with other tools.

Health & Wellness

  1. How does your product contribute to a healthier lifestyle?
  2. Describe the feeling of using your product.
  3. What are the long-term benefits of your product?
  4. How does your product help in achieving personal wellness goals?
  5. Share a success story of someone who used your product.
  6. What natural ingredients are used in your product?
  7. How does your product promote mental well-being?
  8. Compare a day with and without your wellness product.
  9. What expert endorsements does your product have?
  10. How does your product cater to specific health needs?

Travel & Leisure

  1. Describe the perfect day facilitated by your service.
  2. How does your service provide a unique travel experience?
  3. What hidden gems can customers discover through your service?
  4. Detail the luxurious aspects of your travel service.
  5. Share a transformative travel story enabled by your service.
  6. How does your service cater to different types of travelers?
  7. Describe the convenience factor of your travel service.
  8. Illustrate the cultural experiences offered by your service.
  9. What safety measures does your service prioritize?
  10. How does your service make travel more accessible?

Education & Learning

  1. Describe the future successes enabled by your educational product.
  2. How does your product make learning fun and engaging?
  3. Share a story of someone whose life changed due to your educational service.
  4. What innovative teaching methods does your product use?
  5. How does your service cater to different learning styles?
  6. Explain the long-term value of investing in your educational product.
  7. Detail the expert opinions behind your educational material.
  8. How does your product stay updated with educational trends?
  9. Describe the community aspect of your educational service.
  10. How does your service make education more accessible?

Real Estate & Home Improvement

  1. Paint a picture of life in the perfect home you’re selling.
  2. How does your real estate service simplify the buying process?
  3. Describe the dream transformation achieved through your home improvement product.
  4. Share a success story of a family finding their dream home through your service.
  5. Highlight the unique features of a property you’re selling.
  6. How does your home improvement product add value to a home?
  7. Explain the satisfaction of a well-organized home.
  8. Detail the energy efficiency of your home product.
  9. Describe the feeling of security offered by your real estate service.
  10. How does your product cater to modern home trends?

Food & Beverage

  1. Describe the sensory experience of your food product.
  2. How does your product contribute to a healthier diet?
  3. Share a story of someone discovering your product.
  4. What unique flavors does your product offer?
  5. Explain how your product is sourced sustainably.
  6. Describe the perfect occasion for your beverage.
  7. How does your product cater to different dietary needs?
  8. Detail the artisanal process behind your product.
  9. Illustrate the community aspect of enjoying your product.
  10. What nostalgic memories does your product evoke?

Fashion & Beauty

  1. How does your product empower its wearers?
  2. Describe the feeling of wearing your fashion item.
  3. What unique style does your product bring?
  4. How is your beauty product a part of a daily ritual?
  5. Share a transformation story enabled by your product.
  6. What ethical practices are behind your product?
  7. Detail the durability and quality of your fashion item.
  8. How does your product cater to diverse beauty standards?
  9. Describe the perfect occasion for your product.
  10. What innovative materials are used in your product?

Automotive & Transportation

  1. Describe the thrill of driving your vehicle.
  2. How does your product innovate in terms of safety?
  3. Share a road trip story enabled by your vehicle.
  4. What makes your automotive product a smart choice?
  5. Detail the luxury features of your vehicle.
  6. How does your product contribute to eco-friendly transportation?
  7. Explain the reliability of your vehicle.
  8. Describe the community of enthusiasts for your product.
  9. What are the cost-saving benefits of your transportation service?
  10. How does your vehicle cater to the needs of modern families?

Finance & Insurance

  1. How does your service provide financial peace of mind?
  2. Describe the process of achieving financial goals with your product.
  3. Share a success story of financial transformation with your service.
  4. What makes your financial product trustworthy?
  5. Detail the personalized aspects of your insurance service.
  6. Explain how your product adapts to different life stages.
  7. Describe the feeling of financial security.
  8. How does your service simplify complex financial concepts?
  9. What expert endorsements back your financial product?
  10. How does your product cater to savvy investors?

Arts & Entertainment

  1. Describe the emotional journey through your art or entertainment product.
  2. Share a story of inspiration sparked by your product.
  3. How does your product push creative boundaries?
  4. Detail the craftsmanship behind your artistic work.
  5. Explain the unique experience offered by your entertainment service.
  6. What makes your art or entertainment a conversation starter?
  7. How does your product connect with diverse audiences?
  8. Describe the community built around your artistic product.
  9. Illustrate the impact of your entertainment on popular culture.
  10. What innovative techniques are used in your product?

Non-Profit & Social Causes

  1. Share a story of the impact made by your organization.
  2. How does your cause connect with individual stories?
  3. Describe the community change driven by your non-profit.
  4. What unique approaches does your organization use?
  5. Explain how contributions make a tangible difference.
  6. Detail the vision and mission of your organization.
  7. Illustrate the global or local impact of your work.
  8. How does your cause resonate with different demographics?
  9. Describe a day in the life impacted by your non-profit.
  10. What partnerships amplify the work of your organization?

Personal Development & Coaching

  1. Share a transformation story facilitated by your coaching.
  2. How does your service lead to personal breakthroughs?
  3. Describe the journey of self-discovery with your product.
  4. What unique methodologies does your coaching use?
  5. Explain the long-term benefits of your personal development program.
  6. Detail the supportive community aspect of your service.
  7. Illustrate the feeling of achieving personal goals.
  8. How does your product cater to diverse personal development needs?
  9. Describe the process of overcoming obstacles with your coaching.
  10. What expert insights form the basis of your program?

Specialty Services & Custom Products

  1. Share a story of a unique problem solved by your service.
  2. How does your custom product perfectly fit individual needs?
  3. Describe the craftsmanship and attention to detail in your work.
  4. What makes your service a one-of-a-kind experience?
  5. Explain the process of tailoring your product to specific requirements.
  6. Detail the satisfaction of receiving a custom-made product.
  7. Illustrate the emotional connection with a bespoke item.
  8. How does your service go above and beyond customer expectations?
  9. Describe the journey from concept to completion with your service.
  10. What testimonials highlight the uniqueness of your product?

These prompts are just a starting point. The key is to tailor them specifically to your product or service, infusing them with your brand’s unique voice and personality. Happy writing!

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