The membership where small business owners learn to get found on Google and recommended by Claude, ChatGPT, Gemini, and Perplexity.
GEO — Generative Engine Optimization — is the practice of getting cited, quoted, and recommended by the AI models customers now ask first.
29 free tools you can run right now, 19 more inside the membership. Here are six owners reach for first.
Audit how recommendable your business is across Claude, ChatGPT, Gemini, and Perplexity.
One URL in. Three audits in parallel (page, schema, intent). Out comes a single prioritized action list, each item tagged for Google ranking AND AI citation.
The real questions buyers ask AI before they pick a business like yours, with a GEO brief for each.
Reads the live SERP for your keyword, profiles your page, and tells you exactly what to change to match what Google rewards.
Daily probes across Claude, ChatGPT, Gemini, Perplexity. Every result captured with brand and competitor mentions.
A growing kit for the part of building a SaaS that isn't writing code. SaaS Builder Prompts, Stack Picker, Launch Checklist, more on the way.
I've spent twenty-five years building, running, and growing online businesses across newsroom, agency, and founder seats — long before "digital marketing" was a buzzword.
By 2008 I was a Digital Media Specialist at a regional newspaper, pushing web strategy when most editors still had to be convinced the site mattered. Since then: agency VP, multi-time founder, hands-on builder with WordPress as the consistent backbone.
Today my primary focus is AI. I'm a Certified Prompt Engineer helping businesses separate expensive demos from workflows that actually move the needle — then building those into how I run client engagements. So far that's been AI systems and automations for more than twenty businesses across marketing, operations, and service delivery.
Before any of that, I served in the U.S. Navy as a Radioman, where I learned the communications discipline and operational mindset that still guide how I plan, communicate, and execute under pressure.
“AI doesn't replace creative marketing. It compounds it.”
32 pages. Zero fluff. The exact playbook I use to get small business owners cited by Claude, ChatGPT, and Perplexity inside 60 days.