From invisible in ChatGPT to the first dentist named in town.
“Jake rebuilt our whole content engine around how AI reads us. Phones started ringing in week 6.”
The membership where small business owners learn to get found on Google and recommended by Claude, ChatGPT, Gemini, and Perplexity.
GEO — Generative Engine Optimization — is the practice of getting cited, quoted, and recommended by the AI models customers now ask first.
Audit how recommendable your brand is across Claude, GPT, Gemini, Perplexity.
Get pinged when a major AI starts (or stops) citing your business.
300+ tested prompts for content, local SEO, ads, and operations.
Paste your page. Get FAQ, Service, LocalBusiness schema that AIs actually parse.
Turn one keyword into a GEO-optimized content brief in 90 seconds.
GBP, citations, reviews, schema, on-page — one report, one priority list.
I've spent twenty-five years building, running, and growing online businesses across newsroom, agency, and founder seats — long before "digital marketing" was a buzzword.
By 2008 I was a Digital Media Specialist at a regional newspaper, pushing web strategy when most editors still had to be convinced the site mattered. Since then: agency VP, multi-time founder, hands-on builder with WordPress as the consistent backbone.
Today my primary focus is AI. I'm a Certified Prompt Engineer helping businesses separate expensive demos from workflows that actually move the needle — then building those into how I run client engagements. So far that's been AI systems and automations for more than twenty businesses across marketing, operations, and service delivery.
Before any of that, I served in the U.S. Navy as a Radioman, where I learned the communications discipline and operational mindset that still guide how I plan, communicate, and execute under pressure.
“AI doesn't replace creative marketing. It compounds it.”
32 pages. Zero fluff. The exact playbook I use to get small business owners cited by Claude, ChatGPT, and Perplexity inside 60 days.